Project: New Product Development, Packaging, Brand Identity Challenge: Develop product packaging that showcased values and imagery that was quintessential of the brand Execution: We created a packaging to compete in the premium brandy segment. Bootz sales were testimony of its look and appeal. Research Feedback: “The premiumness and the appeal of the pack remains unquestionable…”( 45, Hyderabad, sec A) “The pack seems to live up to the image of an international and premium brandy…”( 30, Bangalore, sec A) source: Research by TNS India    
Bootz Brandy Packaging
Bootz Brandy Packaging

Bootz Brandy Packaging

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23 Nov 2016